Over 80% of India’s vehicular base is 2-wheelers. So unlike the west, the main vehicle e-commerce show in town for India has gotta be 2-wheelers!
The early BeepKart team believed that this decade will see a lot of innovation at the cross-section of 2-wheelers and tech.
2-wheelers allow the opportunity to drive a heavily online journey.
BeepKart started as a phygital distribution platform for multiple brands of new electric 2-wheelers, enabling them to compete effectively with the incumbents.
Soon we realized that in any new vehicle market the manufacturer writes the rules of the business. Old-school frameworks leave limited room for us to innovate and deliver value to the new-age consumers.
Whereas, in the massive used vehicle space we have the opportunity to define and deliver the completely absent trust, convenience, and value-for-money.
Like in the global car market, the used 2-wheeler market will grow much faster and bigger than the new 2-wheeler market with the presence of brands like BeepKart.
Since vehicles are a high-consideration purchase, a ‘full-stack online retail’ model would serve our buyers and sellers the best.
BeepKart is at an early growth scale and beeping along with a strong value-proposition and sharp execution. Our buyers and sellers give us a high net promoter score (NPS)- which is our north star metric.
Our high-energy team is entrepreneurial, hungry to make an impact, learning intently from the market, promptly iterating and scaling.